These 3 Fine Wines From A New Brand Might Surprise You

Two weeks ago, Team JST attended an exclusive launch event of a new wine brand: Blason Louis. Before tasting the wine, we already fell in love with its jetset Franco-American team stationed in Paris, Chicago, NYC and San Francisco. Multilingual globetrotters get us really excited, let’s not mention a multicultural collaboration of luxury wines.

Blason Louis
Photo: Blason Louis

Forget about wine tasting in Napa, Blason Louis’ event split the crowd between 4 stations (a total of 12 different wines) that cover 7 regions in France and 9 different varietals.

After enticing whiffs and sips of Bordeaux, Burgundy and Rhone; we narrowed down to 3 fabulous wines that we’re pretty sure you’ll obsess over too!

1. Châteauneuf-du-Pape 2011, USD $48

Rhone Valley, France

There’s no question that after tasting Châteauneuf-du-Pape, no other wine will come close. This was probably the most anticipated bottle throughout the evening and it met high expectations to a T. Blason Louis’ 2011 blend is full of body at a fully culminated maturity level. Swirl the wine in the glass fragranced with the gentle balance of vanilla and black berries. The taste is voluminous but not too overpowering. Refined but not pretentious.

Set the scene: Celebrate a sophisticated soiree anywhere in the world.

Blason Louis Châteauneuf-du-Pape 2011
Photo: Blason Louis

2. Côte Rôtie 2012, USD $70

Rhone Valley, France

As the other member of Blason Louis’ “Prestigious” collection of wines, the Côte Rôtie 2012 is a lovely surprise. But then again, you simply can’t go wrong with a luxury bottle from Rhone Valley which produces some of the best blends in the world. Similar to the Châteauneuf-du-Pape 2011, the Côte Rôtie 2012 is sweetly dark, and elegantly harmonious. To the average palate, the taste may slip down furthermore spicy with musk and licorice but beautifully united with honeysuckle and dark berries.

Set the scene: Entertain your dinner party guests as you “wow” them away.

Blason Louis Côte Rôtie 2012
Photo: Blason Louis

3. Champagne Grand Cru Blanc de Blancs 2009, USD $65

Champagne, France

It was the first glass we tasted and we were in the game. Made in the region of Champagne, the Blason Louis Champagne Grand Cru is 100% Chardonnay, with a stylish medley of apples and pears, perfuming the glass even before an untainted sample. This bottle is cosmopolitan, however, maintains to speak gracefully.

Set the scene: Kick off your party the right way.

Blason Louis Champagne Grand Cru Blanc de Blancs 2009
Photo: Blason Louis

Blason Louis currenty has a crowdfunding campaign where you can contribute or pre-order wines. 

Wendy Hung


As the founder of Jetset Times, Wendy is an avid traveler and fluent in five languages. When she's not traveling, Wendy calls Paris and Taipei home. Her favorite countries so far from her travels have been: Bhutan, Iran, and St. Bart's because they were all so different!

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