8 Indonesian Fashion Brands To Look Out For

Indonesian fashion designers honor their local heritage with gold details and vibrant shades of silk.

Bali guide
Jetset Times BALI Travel Guide

Indonesian clothing is oftentimes lightweight due to the humid climate, bringing flowing designs to the forefront. It leads the world in the modest-fashion industry, with luxury brand and high street stores growing. Conservative clothing and up-and-coming designers honor their local heritage with gold details and vibrant shades of silk. Find simple edits in this country’s fashion, as you wear hand-made art beautifully crafted for every body and personality.

Kraton

KRATON
KRATON

Founded in 2008, Kraton by Auguste Soesastro originates from the word meaning “palace, a union of skilled artisans and labor of love.” Kraton specializes in luxury garments crafted to perfection, with high-end tailoring techniques in every piece. Kraton’s collaborators participate in fair trade with legally obtained raw materials and ecologically responsible/cruelty-free practices.



Peggy Hartanto

PEGGY HARTANTO
PEGGY HARTANTO

This Indonesian-born designer showed her first collection at 2011’s Rosemount Australian Fashion Week. Hartanto describes her inspiration by constant innovation and fabric construction. Styles are characterized by clean lines, bold colors, and sensibility that speaks to the modern woman.

Saul

SAUL
SAUL

Saul aims to represent the cosmopolitan and culturally-diverse woman. Sault searches to match feminine silhouettes with simple and clean aesthetics. High-quality fabrics are underlined with impeccable attention to detail.

Hunting Fields

HUNTING FIELDS
HUNTING FIELDS

Hunting Fields bring modern and minimal style to every look. Rather than following other Indonesian companies, this brand embellishes their sweaters, tops, and dresses with cascading ruffles. Accordion pleats and knot details are common, bringing modern island dressing to anyone.

Purana

PURANA
PURANA

Purana is inspired by Indonesia’s cultural tradition of textile art, collaborating with local artisans to design one-of-a-kind textiles. On-trend silhouettes are common with a one size fits all approach.

Nataoka

NATAOKA
NATAOKA

This Bali-based designer is not just another sun and surf Balinese brand. Although swimwear is its foundation, the brand also offers mandala printed kaftans and form-fitting maxi dresses.

Didit Hediprasetyo

DIDI THEDIPRASETYO
DIDIT HEDIPRASETYO

This designer has a passion for structured draperies and intricate embellishments, using sophisticated workmanship. His designs accentuate understated details with intimate luxury.

Toton

TOTON
TOTON

This womenswear fashion label is based in Jakarta, mixing traditional elements with modern, sophisticated ideas. Toton draws inspirations from Indonesia’s natural beauty and diverse culture, emphasizing articulacy and exotic twists of artistry and wearability.

Amanda Dettmann

Contributor

Amanda is an avid traveler who calls Maine her home, but her favorite places include Amsterdam's Christmas markets and Shakespeare's Globe in London. She is passionate about poetry, theatre, and teaching writing to kids and adults with disabilities. She thinks the best part of traveling is hearing strangers' incredible stories. Her ultimate mission? To find the tastiest cappuccino in the world.

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